Would you know what to tell a journalist if your customer data was hacked?
We would.
Have you got a response plan in place to manage and contain damaging allegations about your organisation?
We can help.
If your business faced a serious risk to its reputation, do you have the resources and expertise to:
We do.
Are you worried about you’d handle a threat to your reputation? Book a risk audit
“It takes a lifetime to build a good reputation, but you can lose it in a minute.” ― Will Rogers
Since 2015, Essential Content has been helping brands, businesses and organisations protect their hard-earned reputations at the times that matter most.
Our senior experts have delivered communications counsel in a range of challenging scenarios, including:
There are hundreds of great partners to call on when you want to share good news.
When things aren’t going to plan you need a safe pair of hands who can manage the full spectrum of communications, such as:
Our approach is preventative.
Most of our clients avoid seeing an issue become a crisis because they have the planning in place and expertise on hand to mitigate threats to their reputation, and keep issues contained and managed.
Historically, the challenges that call for intense crisis communications were rare.
But social media and cyber crime have changed that.
Businesses need to practice persistent vigilance and be prepared for a range of new threats to their reputation.
Our crisis communications clients benefit from the following support on an ongoing basis:
And they get the following support whenever they face a risk to their reputation:
Sean O’Meara, founder and managing director of Essential Content, is a respected public relations advisor and best-selling author.
He leads an expert senior team of crisis and issues management practitioners.
Sean co-authored, along with world-renowned organisational psychologist Professor Sir Cary Cooper, the best-selling crisis management book The Apology Impulse.
He’s written extensively on the topic of crisis management, including columns for The Telegraph and CityAM.
Daily Mail journalist Tom Cotterill referred to him as a ‘PR guru’.
Here’s Sean discussing crisis management techniques on the BBC’s Talking Business show with Aaron Heslehurst.
In 2015, he founded Essential Content, to support businesses with their crisis and regular communications. Essential Content has represented businesses around the world, including household name brands like currency platform Wise, Co-operative Bank, BBC and esure.
If any of these statements resonate with you, get in touch to schedule a no-obligation risk audit with Sean.
My organisation is currently facing a threat to its reputation ✅
We’re anticipating choppy waters ahead and need a plan in place to manage it ✅
Our competitors appear to have a crisis in plan in place and we feel unprepared ✅
My industry is facing new threats and we want to be ready to respond ✅
I’d sleep better at night knowing my business could turn to an expert team of experienced crisis communicators ✅